SEOSEON is in the finals of SEMrush Nordic Awards, which highlights the best online marketing campaigns in the Nordic countries. The finale takes place at a gala in Stockholm City Hall on April 25th, where the winner of each category will be announced.

SEOSEON is participating in the category “Best online marketing campaign in travel/tourism”, for which we submitted the marketing campaign we created together with the largest Nordic agency for alpine trips, STS Alpresor.

SEMrush is highly respected in the business and the winners of the Nordic Awards will be selected by a team of 20 experts, including the marketing executives of IKEA, CBS, Disney, Nordnet and Bauhaus.

What are the SEMrush Awards?

SEMrush is one of the most popular SEO and digital marketing toolkits in the world. SEMrush Awards, which is arranged in cooperation with Don’t Panic, is a gala organized yearly in Europe, North America and Australia.

There are 23 categories in this years SEMrush Nordic Awards, with 2-5 winners per category. The excitement culminates in a gala in Stockholm this April, with hundreds of search engine marketing professionals.

Highlights from the SEMrush Australia Search Awards:

SEOSEON + STS Alpresor = Profit

The digital marketing company SEOSEON qualified for the finals this year with their Google & Bing Ads campaign for STS Alpresor. The campaign combines ambitious goals, productive multi-channel advertising, advanced analytics and multiple markets (Sweden, Finland and Norway).

The primary goal of the campaign was to significantly reduce the ad spend, while reaching the same amount of customers. The goals were not only met quickly, but surpassed, and the results exceeded expectations.

Some of the information about the campaign is only visible to the people involved, and secured by a confidentiality agreement, but public campaign goals, strategy, implementation, and results will be published in our blog later in the spring.

SEMrush Nordic Awards 2019 Finalists:

Below is a complete list of this year’s SEMrush Nordic Awards final candidates and a brief description of the campaign content. The final winner of each category will be awarded at the gala in late April.

ONLINE PRESENCE BREAKTHROUGH
  • Fibonacci FX Investments – Egery Sepling & Blockchain for less black carbon and more for metadata usage
  • Genero, The Growth Marketing Co. & Komplett Bank – A Multichannel Takeover of the Loan Industry in Finland & Sweden
  • Peak Ace & Nets – The Digital Reinvention of a Nordic Payment Giant
  • Pixel Nordic – SEO helped Footway on new markets
BEST LOCAL CAMPAIGN
  • Pixel Nordic – SEO helped Footway on new markets
  • Skjoldby & Co – Tandlaegen.dk; data–driven offline business with a powerful bite
BEST SEO CAMPAIGN
  • Online Advisor & Amladcykler – From Frederiksberg to England
  • Arctic Adventures & Wolfgang Digital – Building on Bigfoot
  • s360 for Arla Foods – Closing the Content Gap with a World of Cheese
  • Havas & KIA – GoElectric SEO Campaign
  • Pixel helped Capcito reach organic position #1
  • Pixel Nordic – SEO helped Footway on new markets
  • Reprise Digital, Scandlines – Taet pa Tyskland
  • s360 with ALT.dk – The Evergreen first strategy to rule them all
BEST ADVERTISING CAMPAIGN
  • Apart Förlag – Valhall’s 40th anniversary Kickstarter Campaign
  • Docklin Digital & Desenio – The Art of SEM
  • Genero, The Growth Marketing Co. & Komplett Bank – A Multichannel Takeover of the Loan Industry in Finland & Sweden
  • GroupM Norway & Wavemaker Norway, Apollo – automation is now, not the future
  • Peak Ace & Nets – The Digital Reinvention of a Nordic Payment Giant
  • Quisma & Vimla – Data Driven Creativity goes Brand Lift!
  • Reprise Digital, Eurosport – The Home of Football
  • s360 & Danish State Railways – Persuading more people to take the train through PPC
BEST CONTENT MARKETING CAMPAIGN
  • Arctic Adventures & Wolfgang Digital – Building on Bigfoot
  • s360 for Arla Foods – Closing the Content Gap with a World of Cheese
  • Somera ApS & Dinero – Complete accounting dictionary
  • s360 with ALT.dk – The Evergreen first strategy to rule them all
BEST INTEGRATED CAMPAIGN
  • Apart Förlag – Valhall’s 40th anniversary Kickstarter Campaign
  • GroupM Norway & Wavemaker Norway – Apollo, The Adventurous Emirates
  • Genero, The Growth Marketing Co. & Fonecta Kontakti
  • Peak Ace & Nets – The Digital Reinvention of a Nordic Payment Giant
  • Raw Digital & ERV Travel Insurance
BEST B2C CAMPAIGN
  • Apart Förlag – Valhall’s 40th anniversary Kickstarter Campaign
  • Conversio ApS, drive a Camping equipment webshop to the next level using a cross channel strategy
  • Docklin Digital & Apotek Hjaertat – Automation & Innovation Driving Growth
BEST B2B CAMPAIGN
  • Genero, The Growth Marketing Co. & Fonecta Kontakti
  • Peak Ace & Nets – The Digital Reinvention of a Nordic Payment Giant
  • Alarmstreet Kommunikation & Innosearch – “Perfection in every second”
  • Pixel helped Capcito reach organic position #1
  • The F Company & Praecom – B2B Lead Generation Transformation
BEST ONLINE MARKETING CAMPAIGN IN HEALTHCARE
  • Quisma Sweden & Praktikertjaenst – Automated Hyper Local Search at Scale
  • Wallmander & Co and CELLINK – AdWords & SEO Campaign
BEST ONLINE MARKETING CAMPAIGN IN FINANCE
  • Genero, The Growth Marketing Co. & Komplett Bank – A Multichannel Takeover of the Loan Industry in Finland & Sweden
  • Peak Ace & Nets – The Digital Reinvention of a Nordic Payment Giant
  • Pixel helped Capcito reach organic position #1
BEST ONLINE MARKETING CAMPAIGN IN RETAIL
  • Docklin Digital & Apotek Hjaertat – Automation & Innovation Driving Growth
  • Pixel Nordic – SEO helped Footway on new markets
BEST ONLINE MARKETING CAMPAIGN IN ECOMMERCE
  • Docklin Digital & Desenio – The Art of SEM
  • Resolution Denmark & Silvan – Paid search drives 128% revenue growth
BEST ONLINE MARKETING CAMPAIGN IN TRAVEL/TOURISM
  • GroupM Norway & Wavemaker Norway – Apollo, The Adventurous Emirates
  • GroupM & Mindshare Norway, SAS Norway – “From always on to always relevant”
  • s360 & Danish State Railways – Persuading more people to take the train through PPC
  • SEOSEON & STS Alpresor – “So you want cut PPC budget and increase revenue”
BEST USE OF SOCIAL MEDIA 
  • Ekstremsportveko Home Grown
  • Quisma & UNHCR – Cross–Market Audience Exchange for a Good Cause
BEST IN–HOUSE TEAM
  • Better Collective
  • Ekstremsportveko Home Grown
BEST MARKETING AGENCY 
  • Docklin Digital
  • Genero – The Growth Marketing Co.
  • Pixel Nordic
  • Quisma Sweden
YOUNG MARKETING PROFESSIONAL 
  • Barbara Babati, Youredi
  • Camilla Kruuse, Mikonomi.dk
  • Frederik Hyldig, s360
  • Hanna Jaasko, Talouteni.fi
  • Linus Eriksson, Pixel Nordic

 

Want to be there to cheer on or network with the best in the industry? Tickets can be purchased directly through the event organizer here.