Our SEO blog is a source of information for entrepreneurs, decision makers and website administrators. Our goal is to write easy-to-understand content about search engine optimization, which also provides insights for more experienced people.
What trends will we see with SEO in 2019 and beyond? Google keeps changing, updating, expanding and adapting to the increasing size of the web, as well as the number and behavior of its users. Here’s a few of the most pertinent points for SEO in 2019: 1) Mobile-first index The mobile-first index means that […]
RankBrain is Google’s artificial intelligence engine for ranking websites in its search results. It uses deep learning (also known as machine learning) to constantly improve itself autonomously. It is capable of semantic understanding, and has its own ideas about how to combine signals and interpret documents. So how does it work? Paul Haahr, senior ranking engineer […]
Does anyone really know? You will often hear people talk about “the Google algorithm”, which is an overly simplified way to think about it. The truth is that Google uses a multitude of algorithms, combined with AI and human input in order to attempt to serve us with the best, most relevant results for each query. […]
Google is by far the biggest search engine and the only one to be colloquially synonymous with searching online, as in: “I’ll Google it!” – No one “Bings” anything. It is, however, not the only way to find websites. There are actually a number of other search engines out there that serve as perfectly good […]
E-commerce is Growing and So Should You Nordic countries are known as pioneers when it comes to the popularity of online purchasing. Given the historically strong economic relations and pre-existing distribution networks between Germany and Scandinavia, this makes it a highly lucrative region for German e-commerce operators to focus their efforts on. Norway, […]
Understanding The Marketer Are you up to speed on marketing terms? Working in online marketing, we usually think that everyone understands exactly what we’re talking about at all times. Unfortunately this is far from true, and that’s exactly why we’ve chosen to post the meaning of different marketing terms here in our blog. […]
Black-Hat SEO VS White-Hat SEO Knowing the difference can save your website There is no doubt that Google has changed over the years. Many tactics that used to work before is no longer smart to even consider, because Google simply doesn’t want them to work. Google (and other search engines) just want to show the […]
The benefit of search engine optimization is that your website will get more relevant traffic, which you then can turn in to paying customers. The downside is that it requires a lot of work and there is a lot to think about. Luckily, there are wonderful tools out there for us to use! While there […]
